Although CPMs are lower at this time of the year, we have noticed that only 50% of eligible channels have installed midrolls on their videos, thus depriving themselves of supplementary income.

You can access midrolls (advertisements integrated during the video diffusion) as soon as your video is more than 10 minutes long. This actually applies to a lot of content. However, only 50% of eligibles Wizdeo’s partners are choosing to integrate midrolls in their videos.

We often hear sentences like « Midrolls is harmful for my suscriber’s loyalty ». Not quite. Indeed, we are noticing that midrolls do not affect your suscribers’ implication. But if there is one thing that they do, is increase your income.

To activate midrolls on your videos, follow the instructions given in this article. Moreover, if you wish to activate midrolls on your catalogue videos without having to do it manualy, ask your channel manager about it.