Following recent adjustments to YouTube’s reporting system between September 9th and 10th, Wizdeo has conducted an updated analysis of view counts and evaluated the practical capabilities of the YouTube Creator Partnerships (YCP) program.

Here is what creators and brand partners need to know about the updated view ratios, data access limitations, and how to adapt upcoming sponsorship deals.

?IMPORTANT UPDATE – mid-September 2026 - Read our updated report on YouTube view ratios and YCP limitations

As you’ve likely seen, YouTube recently updated its view count definition, shifting to "Total Views" as the primary public metric. Here are a few quick notes about what that means for your partnerships with brands. 

 

Fin mai, nous avons récemment reçu, pour les créateurs que nous aidons, les relevés et paiements Meta (Facebook Reels et Instagram) pour les déclarations 2025.

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